Our Values

Our charter defines the way we work and shape a better future for our Customers, Partners, Employees, Communities and other Stakeholders.

Customer-Centricity

Personalization

Agility

Excellence

Efficiency

Positive Impact

Merit

Knowledge

Customer-Centricity

Understanding the needs and pain-points of customers and going the extra mile to create customer delight.

Personalization

Adopting a localized approach, imbibing cultural nuances and behavioural insights to offer personalized lending solutions to customers.

Efficiency

Harnessing technology and innovation to deliver enhanced value, speed and efficiency to customers while continuously reducing/optimizing costs.

Positive Impact

Delivering happiness for our customers, employees and communities by improving lives and making a positive impact every day, every time, one at a time.

Agility

Respecting the value of time for our customers and their business, ensuring agility and quick turnaround times for a superior experience.

Excellence

Being a data-driven organization, leveraging analytical thinking for better decision making, optimal risk assessment and superior service excellence.

Merit

Rewarding high performance and building a meritocracy-based organisation where every employee is able to reach the highest potential and growth.

Knowledge

Learning, unlearning and relearning through continuous training and development programmes to create a knowledge-led organisation culture.

Leadership

Rajesh Sharma Managing Director

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